Exploring people's media consumption practices
Exploring people's media consumption practices
Blog Article
Below is an intro to some current trends and practices in tv and content viewing.
In the existing digital age, smart phones have become one of the most commonplace devices that individuals are using to watch videos and access media. Nowadays, many social media platforms are providing unlimited feeds of short, fast-paced videos, that are growing in appeal among smartphone users. In fact, statistics reveal that that globally, mobile content consumption is on the rise, revealing that short form media is among the fastest growing media trends right now. These platforms enable users to see a collection of selected videos and interact immediately, making these videos much more appealing and addictive than standard media. Short form videos are also being used more frequently for news and instructional purposes, not just for entertainment. Consequently, this pattern is changing the way individuals are proactively looking for and expecting to receive knowledge, in a much faster, shorter and more visual format.
With constant shifts and developments in the digital landscape, what are the current trends in media? Well, together with the rise of streaming platforms and short form video content, the method by which individuals are getting their information is also changing. People are progressively turning towards online news sources, instead of watching television, to find out about present worldly affairs. However, at the same time, due to a continuous flow of knowledge, people are coming to be overwhelmed by substantial amounts of content. In response to this, news organisations are re-engaging viewers by making short form content that is more clear and easier to observe. These days it is common to find news channels that have mass followings on social media sites. This pattern can be confirmed by the CEO of the fund that owns Euronews, for instance. more info Using this approach has been essential for providing people with trusted and authenticated news sources, in a style they can readily follow.
Recently, with the growth of digital media, the way in which individuals take in content has evolved substantially. For several years, traditional television was the main source of home home entertainment for many people. However, ever since the advancement of internet streaming platforms, many viewers are averting from scheduled tv, particularly among younger people. Rather, global media content analysis shows that more individuals are buying subscriptions to streaming services, which strongly evidences the switch in audience consumption habits. These services are popular for enabling people to see the shows and movies they want, whenever they feel like it. Those associated with the media market, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for instance, would acknowledge the popularity of streaming platforms as a popular media consumption habit among audiences today. These changes demonstrate the move towards user-controlled viewing interests in the market.
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